Partner, James & Wells
Carrick heads the James & Wells Food & Beverage Innovation team and leads the firm’s natural products focus group. He is a trade mark and branding specialist with over 20 years’ experience working alongside businesses to leverage their IP and mitigate brand risk. He regularly works with brand managers and legal counsel to streamline the daily management of their IP portfolios.
Carrick specialises in all areas of branding, trade mark law and practice, with an extensive client base covering a wide range of areas, including natural products, pharmaceuticals, personal care, food, beverage, and dairy.
Within the FMCG sector, Carrick advises many top brands, including Yealands, Goodman Fielder, Open Country, Cookie Time and Nuzest.